Human Resources

HOW TO CREATE AN IDENTITY

A corporate identity is what enables an organization to be easily recognized by the public and within the industry, and helps to establish its position

Presentation board

HOW TO MAKE A VISUAL IMPACT ON PROPOSAL

Even the most promising proposal or report can suffer from poor layout, graphics, or typography. Similarly, a brilliantly designed document carries greater – perhaps decisive

Marketing

WHAT KIND OF RELATIONSHIP DO CUSTOMERS WANT?

People like to buy products and services from people and companies they like. You want to find out what kind of things customers would like

HOW TO TRACK BUYING DECISIONS

Most buying decisions are not spontaneous. Instead, they involve a whole series of steps. For example, a company buying a new copier might appoint one

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