ELEMENTS OF NON-VERBAL COMMUNICATION Nonverbal communication – such as facial expressions, gestures, posture, and a tone of voice – is an important component of personal business interactions. Nonverbal communication can help a business owner to get a message across or successfully interpret a message received from another person. On the […]
WHAT MAKES A GOOD TEAM? Teamwork is the foundation of all successful management. Managing teams well is a major and stimulating challenge to any manager, from novice to exceptional hand. A true team is a living, constantly changing, dynamic force in which a number of people come together to work. […]
HOW BUSINESSES CAN BENEFIT FROM ONLINE AUCTIONS Online auctions are sales transactions involving competitive bidding that are conducted over the internet. Whether the sales take place between individuals, between consumers and merchants, or between businesses, online auctions have enjoyed a rapid increase in popularity. In fact, some business analysts claim […]
HOW NON-COMPETITIVE AGREEMENTS WORK Non-competitive agreements are restrictive contracts between employers and employees that 1) prohibit workers from revealing proprietary information about the company to competitors or other outsiders or 2) forbid workers from themselves competing with their ex-employer for a certain period of time after leaving the company. Non-competitive […]
HOW BUSINESSES CAN ACCESS NON-TRADITIONAL FINANCING SOURCES Entrepreneurs can turn to a variety of sources to finance the establishment or expansion of their businesses. Common sources of business capital include personal savings, loans from friends and relatives. loans from financial institutions such as banks or credit unions, loans from commercial […]
WHY ELEMENTS OF A LOAN PROPOSAL ARE IMPORTANT Loan proposals are formal, written documents that businesses must prepare when they approach potential lenders or investors for funding. A complete loan proposal package should consist of completed loan application forms (if required), and a comprehensive business plan with complete financial statements. […]
HOW MYSTERY SHOPPING CAN ALLOW FIRMS CREATE COMPETITIVE EDGE Mystery shopping is a term that describes a field-based research technique of using independent auditors posing as customers to gather information about product quality and service delivery by a retail firm. The “mystery shopper” poses as a customer in order to […]
HOW TO APPLY MARKET SHARE INFORMATION Market share refers to the percentage of overall volume of business in a given market that is controlled by one company in relation to its competitors. For example, if the total sale of a certain product in a market is $800, 000, and the […]
HOW QUESTIONNAIRES CAN AID FEASIBILITY OF A NEW VENTURE THROUGH MARKETING RESEARCH Market questionnaires are a form of quantitative, primary market research that can provide business owners with specific information about their customers’ needs. Whether conducted over the telephone, through the mail, over the Internet, or in person, market questionnaires […]
LOSS LEADER PRICING AS STRATEGY FOR SALES INCREASE Loss leader pricing is an aggressive pricing strategy wherein a store sells certain goods below cost in order to attract customers who will, according to the loss leader philosophy, make up for the losses on highlighted products with additional purchases for profitable […]
