STEPS IN DETERMINING BUSINES HOURS The term “business hours” refers to the “open” and “closed” schedule that every business decides upon for its operations. Small and large businesses adhere to a wide range of business hours, depending on many factors, including target customer expectations and demands, technology, and seasonal fluctuations […]
APPRENTICESHIP PROGRAMS AS A GOOD SOURCE OF LABOR Apprenticeship programs are occupational training programs that combine on-the-job work experience with technical or classroom study. Such programs are designed to develop useful job skills in individuals entering the work force. These programs, which are designed to address the need for better […]
POSITIVE IMPLICATIONS OF CANNIBALIZATION Cannibalization is a phenomenon that results when a firm develops a new product or service that steals business or market share from one of its existing products and services. Thus one product may take sales from another offering in a product line. Although the idea of […]
BUSINESS EXPANSION AND RELATED ISSUES All successful small business startups eventually face the issue of handling business expansion or growth. Business expansion is a stage of a company’s life that is fraught with both opportunities and perils. On the other hand, business growth often carries with it a corresponding increase […]
THE CHANGING ROLES OF EMPLOYEES IN A BOUNDARYLESS ORGANIZATION The term “boundaryless” has come to describe a business organization of today and the future as well as its employees. A boundaryless organization is the opposite of bureaucracy with numerous barriers and divisions. In contrast, the organization without boundaries offers interaction […]
WHY “ANGEL” INVESTORS ARE GOOD FOR BUSINESS Angel investors are wealthy individuals who provide capital to help entrepreneurs and small businesses succeed. They are known a “angels’ because they often invest in risky, unproven business ventures for which other sources of funds – such as bank loans and formal venture […]
HOW A COMPANY’S RESOURCES CAN BE ALLOCATED IN A WAY CONSISTENT WITH ITS MARKETING OBJECTIVES (PART 2) Companies that achieve total market domination have all of the resources, including the personnel, the products, and the vision that are necessary to develop a world-class business. And they have a detailed step-by-step […]
HOW A COMPANY’S RESOURCES CAN BE ALLOCATED IN A WAY CONSISTENT WITH ITS MARKETING OBJECTIVES (PART 1) Companies that achieve total market domination have all of the resources, including the personnel, the products, and the vision that are necessary to develop a world-class business. And they have a detailed step-by-step […]
WHAT FACTORS DRIVE CUSTOMERS’ PURCHASING POWER? (PART 2) Many companies make the mistake of thinking their customers make purchase decisions based on one or two purchase factors that they think are key purchase criteria, such as price or product availability. But this is rarely the case. Customers usually base their […]
WHAT FACTORS DRIVE CUSTOMERS’ PURCHASING POWER? (PART 1) Many companies make the mistake of thinking their customers make purchase decisions based on one or two purchase factors that they think are key purchase criteria, such as price or product availability. But this is rarely the case. Customers usually base their […]
