Selling is basic to business, and not only in persuading external customers to buy. In all business situations, you can use established sales techniques to gain the agreement of others, enlist support, obtain resources, and overcome any opposition. Soft Selling All good selling is “soft”: you seek to establish a […]
Human Resources
It pays to take care of over-preparing and delivering speeches, whether for presentations, seminars, conferences or training. Audiences find it easier to absorb by the eye than by ear, so use audio-visual (AV) techniques when possible. Preparing Speeches Give yourself enough time to compose and rehearse your speech, including a […]
Most managers feel they spend too many times in meetings. However, a well-run meeting can be a productive way to communicate. When you are chairing a meeting, stay in control of the proceedings, and never let arguments get out of hand. Preparing For A Meeting When preparing for a meeting, […]
A meeting with a staff member can be formal (part of the way the unit is formed) or informal (arranged to deal with a particular issue raised by either side). Use one-to-ones to check performance and find out if counselling or coaching is needed. Meeting Formally There are no fixed […]
Conveying to people, the purpose, means and extent of a task entrusted to them is a basic exercise in communication. Learn how to brief effectively – whether a client, colleague or supplier – and you will help a project on the way to success. Selecting A Brief There are a […]
Documents that are written well, easy to understand, and keep to the point are composed of those who have clarified their thoughts before writing. Make your letters effective by thinking before you write, and always writing what you think. Writing For Results All business letters have a purpose. The first […]
New technology has greatly increased the choices for communicators. The personal computer, in both desktop and portable form, is a superb message centre for managers receiving and relaying information quickly all around the world. Using The Fax Despite the advent of electronic mail (e-mail), facsimile (fax) is a useful form […]
Phones are very strong communication tools because they make people at a distance – and even total strangers – immediately accessible. Use the phone to create opportunities that otherwise would be much harder to exploit. Improving Technique Many people tend to take their phone skills for granted. However, phone skills […]
Managers spend much of their time delivering and receiving messages in person. This can be the most critical – and satisfying – arena of communication. Honesty and feedback are both essential if you are to achieve clarity and progress. Finding Information The workforce’s need to obtain information and the ability […]
A satisfactory end to an encounter can never be guaranteed, but a good start is always possible. Your words and demeanour significantly affect the reactions of others, so use welcoming words to help start all proceedings on a positive note. Greeting People The words used to greet people you know […]
