APPRENTICESHIP PROGRAMS AS A GOOD SOURCE OF LABOR Apprenticeship programs are occupational training programs that combine on-the-job work experience with technical or classroom study. Such programs are designed to develop useful job skills in individuals entering the work force. These programs, which are designed to address the need for better […]
POSITIVE IMPLICATIONS OF CANNIBALIZATION Cannibalization is a phenomenon that results when a firm develops a new product or service that steals business or market share from one of its existing products and services. Thus one product may take sales from another offering in a product line. Although the idea of […]
BUSINESS EXPANSION AND RELATED ISSUES All successful small business startups eventually face the issue of handling business expansion or growth. Business expansion is a stage of a company’s life that is fraught with both opportunities and perils. On the other hand, business growth often carries with it a corresponding increase […]
THE CHANGING ROLES OF EMPLOYEES IN A BOUNDARYLESS ORGANIZATION The term “boundaryless” has come to describe a business organization of today and the future as well as its employees. A boundaryless organization is the opposite of bureaucracy with numerous barriers and divisions. In contrast, the organization without boundaries offers interaction […]
HOW A COMPANY’S RESOURCES CAN BE ALLOCATED IN A WAY CONSISTENT WITH ITS MARKETING OBJECTIVES (PART 2) Companies that achieve total market domination have all of the resources, including the personnel, the products, and the vision that are necessary to develop a world-class business. And they have a detailed step-by-step […]
WHAT FACTORS DRIVE CUSTOMERS’ PURCHASING POWER? (PART 2) Many companies make the mistake of thinking their customers make purchase decisions based on one or two purchase factors that they think are key purchase criteria, such as price or product availability. But this is rarely the case. Customers usually base their […]
HOW TO BECOME A SOCIALLY RESPONSIBLE COMPANY Today, it is not enough to have a successful business and make a profit. The business must hold itself to a higher standard of social responsibility by giving something back to the community or communities in which it does business, and through them, […]
HOW TO FIND A COST-SHARING PARTNER Cost-sharing is a process wherein two or more organizations work together to secure savings in one or more areas of business operations. Such partnerships may also be pursued to realize other business advantages – increased marketplace exposure, access to technology, etc. – but cost […]
HOW TO INCREASE THE CHANCES OF BUSINESS SUCCESS Starting any business, large or small, requires a tremendous amount of time, effort, and resources. It makes sense to start a business that has the potential to grow large and provide a good return on that investment, rather than spending that same […]
THINGS TO CONSIDER IN CREATING A PROTOTYPE Prototypes are working models of entrepreneurial ideas for new products. A prototype is defined as “an original model on which something is patterned.” If you do not have the time, money, skills, or commitment to build a prototype of your idea, the odds […]