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HOW PROMOTIONS HELP TO INTRODUCE NEW PRODUCTS

Bernard Taiwo 5 years ago

HOW PROMOTIONS HELP TO INTRODUCE NEW PRODUCTS A researcher did a study that concluded that TV advertising is not effective in getting people to switch brands. He claimed that TV ads just reassure people about the products they are already buying. While that is certainly a pessimistic view of TV […]

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HOW PROMOTIONS HELP TO INTRODUCE NEW PRODUCTS

Recent Post

WRITING AS AN ESSENTIAL BUSINESS SKILL

INFUSING A COMPANY WITH CUTTING-EDGE STRATEGY

STRATEGY IN TURBULENT TIMES

HOW TO CREATE AN EFFECTIVE PROCESS FOR DEVELOPING SALES FORECASTS AND MARKETING BUDGETS (PART 2)

WORKING FOR THE FUTURE (6): ADAPTING TO CHANGE

WORKING FOR THE FUTURE (5): REWARDING PERFORMANCE

WORKING FOR THE FUTURE (4): SETTING TARGETS

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WRITING AS AN ESSENTIAL BUSINESS SKILL

INFUSING A COMPANY WITH CUTTING-EDGE STRATEGY

STRATEGY IN TURBULENT TIMES

HOW TO CREATE AN EFFECTIVE PROCESS FOR DEVELOPING SALES FORECASTS AND MARKETING BUDGETS (PART 2)

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Johny Watshon