HOW TO WRITE A MARKETING PLAN Writing a marketing plan helps you in four ways: It forces you to sit down and evaluate your business. You need to take the time out to check on how well your business is doing and whether you are missing any significant trend. […]
Marketing Plan
HOW TO DEVELOP A MARKETING PLAN (3) Components of the Marketing Plan Every marketing plan incorporates the traditional 5 P’s of marketing: people, product, price, place, and promotion. Once these aspects of the plan have been addressed, it is time to discuss the creative aspects, such as the advertising and […]
HOW TO DEVELOP A MARKETING PLAN (2) The Marketing Plan in One Paragraph Many experienced marketers suggest that the first step in creating the marketing plan is to condense all the ideas about marketing strategy into a single paragraph. Impossible? Not at all. Crafting a single well-written paragraph forces the […]
