Customers don’t buy products; they buy the benefits they get from the products. Customers don’t wake up in the morning and say, “I’ve got N10, 000. Let’s buy some bearings or drills or gaskets or glue or water pumps!” Rather, the customer has a problem (a.k.a. a need) and wants…
This content is for Premium members only.
Login Join NowBernard Taiwo
I am Management strategist, Editor and Publisher.
Thu May 23 , 2019
<div class="at-above-post addthis_tool" data-url="https://tcbassociates.com/marketing/always-price-to-value/"></div>Obviously, ethics problems in business appear in many forms. Although not common or universal, they occur frequently. Finding out what is responsible for causing them is one step that can be taken toward minimizing their impact on business operations and on the people affected. Some main reasons are as follows: […]<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post addthis_tool" data-url="https://tcbassociates.com/marketing/always-price-to-value/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts below via filter on get_the_excerpt --><div class="at-below-post-recommended addthis_tool" ></div><!-- AddThis Related Posts generic via filter on get_the_excerpt -->